Head of Creative
I’m a passionate technical / creative strategist, with an extensive knowledge of Content Strategy, Production, VFX, Virtual Production, Generative AI, and VisualSEO.
I have over 19 years advertising agency experience; developing conceptually driven multimedia content strategies, campaigns, and commercials for global brands, such as LG, Arla, Hertz, Homebase/Bunnings, FIFA and UEFA.
I have spent years creating unique creative and production strategies that deliver content packed with innovative experiences, authenticity, and relevance.
With a foundation in Engineering, I have keen eye for detail, innovation, technology, problem solving and creativity.